Strictly Business Boxing
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Alexis Rocha / George Ashie Media Workout!

(January 25th) Santa Ana’s Alexis “Lex” Rocha (21-1, 13 KOs) hosted a media workout today at Young Champion's Boxing in Los Angeles ahead of his NABO title defense against newly announced opponent George “Red Tiger” Ashie (33-5-1, 25 KOs) of Accra, Ghana. The 12-round main event clash is set for this Saturday, January 28 at YouTube Theater in Inglewood and is presented in association with Star Boxing.


Doors to the venue will open at 3:00 p.m. PST, and the worldwide broadcast on DAZN begins at 5:00 p.m. PST/ 8:00 p.m. EST.


Chairman and CEO of Golden Boy Promotions, Oscar De La Hoya, and several of the Rocha vs. Ashie undercard fighters of the televised DAZN event were also on hand to give comments.


This is what the participants had to say:


“I’m very confident and prepared for this moment and I’m happy being the main event. I’m looking forward to going out there and putting on a good show. He’s a good opponent, he’s very tough and very durable. What I tell everyone is that every opponent is dangerous. Especially him coming in as a last minute replacement. He’s going to want to steal the show. He has nothing to lose and everything to gain. I prepared the same as always, with a grueling tough camp. I had a lot of great sparring with great sparring partners. They got me ready to be the best I could possibly be. I’m ready to go out there and show the world who I am.”



“I feel very confident. I’m ready and anxious to get in the ring. I feel he is a step-up opponent. He’s never been stopped before but I plan to change that this upcoming weekend. I prepared very hard. I sparred 15 rounds. I’ve just been preparing a game plan and that’s what I plan to show and execute this weekend.”



“It should be a good fight. I’m not thinking about it too much. I’m ready to fight. I have a good opponent, he’s experienced and has been around for a while. It was a good training camp, almost two months so I’m ready for the fight.”



“I feel super excited. I feel 100 percent for this fight. It was a very serious fight camp. We know what’s laid out on the table and we’re prepared for that. My opponent is strong. Mexicans usually leave it all in the ring. I know he’s hungry but at the end of the day we’ll see who prepared more and is more intelligent.”



"This is a stacked card from top to bottom in a venue where there is no bad seat in the house. You have a spectacular main event featuring Alexis Rocha who is knocking on doors for his opportunity for a world championship. You also have Floyd Schofield who I believe is going to be the next big thing in boxing. Fans are in for a treat - boxing is back!"


Tickets for Rocha vs. Ashie can be purchased just (click here) or (click here).


Rocha vs. Ashie is a 12-round welterweight fight for the NABO Welterweight Title presented by Golden Boy Promotions in association with Joe DeGuardia’s Star Boxing. Schofield vs. Mercado is a 10-round fight for the vacant WBA International Lightweight Title presented by Golden Boy in association with Davies Entertainment. The fight night will take place on Saturday, January 28, live from YouTube Theater in Inglewood, CA and will be broadcast on DAZN worldwide.

Alexis “Lex” Rocha To Face New Opponent

George “Red Tiger” Ashie In Stacked January 28th

First Event To Be Held At YouTube Theater, Inglewood, CA!

(January 24th) Santa Ana’s star Alexis “Lex” Rocha (21-1, 13 KOs) will face new opponent George “Red Tiger” Ashie (33-5-1, 25 KOs) of Accra, Ghana, as the main event for the stacked 12-round clash set for January 28 at YouTube Theater in Inglewood and is presented by Golden Boy Promotions in association with Star Boxing. The originally announced opponent, Anthony Young, suffered a nose injury and can no longer participate in the fight against Rocha. Doors to the venue will open at 3:00 p.m. PST, and the worldwide broadcast live on DAZN begins at 5:00 p.m. PST/ 8:00 p.m. EST.


“I recently learned of the injury that Anthony suffered in sparring,” said Alexis Rocha. “To be honest, it does not matter who is standing across from me in that ring come Saturday night. The goal and the assignment remains the same: break my opponent’s will and win by stoppage. I’m ready for any fighter they put in front of me.”

George “Red Tiger” Ashie represents Accra, Ghana. Ashie is the current IBF Continental Africa Super Lightweight Champion, and will present a significant challenge to Rocha as his last five fights have ended in jaw-dropping knockouts.


"I promise the fans will see a great boxing match and that l will knock him out coldly,” said George Ashie. “I do thank Alexis for giving me this opportunity. I will prove to the world on Saturday night who George is. Thank you to my team, especially Emmanuel Addo and Joe DeGuardia and Star Boxing for making this happen. I am the Red Tiger and I rule the ring whenever I step in it."


“It doesn’t matter what opponent is in front of Alexis, he will do whatever it takes to attain the victory,” said Chairman and CEO of Golden Boy Promotions Oscar De La Hoya. “We applaud George Ashie for taking this fight on a week’s notice - this will be a war with two fighters out to prove they’re worthy contenders in the sport.”


About DAZN Group
DAZN Group is one of the fastest growing sports media companies in the world. Headquartered in the UK and with employees in over 25 countries, our businesses touch every aspect of the way fans engage with sports; from production, through to content distribution and commercialisation. DAZN Group is home to DAZN, the leading global sport destination, as well as the popular sport portal, DAZN News. DAZN is leading the charge to give sports fans around the world access to sport anytime, anywhere. DAZN guarantees affordable access on most connected devices including smart TVs, set-top boxes, streaming sticks, smartphones, tablets, PCs and game consoles. DAZN is now live in more than 200 countries and territories after first launching in Germany, Austria, Switzerland and Japan in 2016.


ABOUT STAR BOXING: Star Boxing, Inc. has been in operation since 1992. Founded by Joe DeGuardia, its President and CEO, Star Boxing has worked to produce some of the most exciting and memorable boxing events in recent history. Star has continued to work with and develop a number of very exciting world champions, world-rated contenders and young prospects. Star has consistently brought credibility, integrity, and exciting fights to the boxing industry. For more information on Star Boxing, visit the official website at


Star Boxing is among the highest regarded and most rapidly expanding boxing organizations in the country. Its premier stature is reinforced by its ability to develop talent and maintain a high profile within the industry and with its broadcast affiliates. Star Boxing regularly stages and televises premium quality boxing matches throughout the world. The swift ascendancy of Star Boxing is largely attributable to the sporting expertise and innovative business vision of the organization’s founder and President, Joe DeGuardia. As the son of a professional prizefighter, DeGuardia can truly boast a lifetime association with the sport of boxing. DeGuardia grew up in the Bronx, learning boxing at his father’s neighborhood boxing gym. He fought his first official bout at the age of nine, and won the Golden Gloves Welterweight crown in 1988, one year before his graduation from law school. Following his admission to the bar, DeGuardia joined the Bronx District Attorney’s Office as a prosecutor. He then went on to develop a successful, Bronx-based independent law practice. Notwithstanding his work as a lawyer, DeGuardia always remained professionally active in the boxing world. This involvement became a full-time dedication in 1990, when he took over management of the Morris Park Boxing Club from his father. In his new capacity as chief operator of the club, DeGuardia transformed the business into one of the busiest boxing gyms in New York, while also using it as a base from which to launch his larger business as a top boxing entrepreneur. Star Boxing, the organization that evolved out of DeGuardia’s broad experience in the boxing industry, works on a flexible business model which enables DeGuardia to develop and promote both exclusive boxing events and boxers, as well as to put together joint-sponsorship events with other major promoters. Thus, there are many different components to his portfolio of promotional ventures. Recently, Star Boxing events have been among the highest grossing, most successful events in boxing, further solidifying its position as one of the most reputable companies in the sport. Among Star’s promoted fighters and events, the Antonio Tarver vs. Roy Jones Jr. trilogy was one of the most successful trilogies in boxing history, generating over 50 million in revenue. Star Boxing shows have been broadcast on both internationally and nationally on Pay-Per-View, HBO, Showtime, ESPN, HDNet, Telemundo and MSG, as well as on the internet, through collaborative efforts with GoFightLive.TV. Through his leadership of Star Boxing, DeGuardia has secured a reputation as among the youngest and most dynamic first-tier promoters in the business. In addition to the guidance of DeGuardia, Star has several high-level industry executives, including matchmaker Ron Katz who is widely considered one of the best matchmakers of all time. Star Boxing is also a proud member of the Boxing Promoters Association (BPA), which was formed in 2009, and is made up of over thirty of the top US Promoters. The BPA was the brainchild of DeGuardia, and his efforts in forming the organization were recognized by the fellow BPA Members, who elected DeGuardia President of the Association. Star Boxing will continue with groundbreaking shows and concepts in the years ahead, as it continues its role as an innovative leader in the exciting world of boxing.


ABOUT GOLDEN BOY: Los Angeles-based Golden Boy was established in 2002 by Oscar De La Hoya, the first Hispanic to own a national boxing promotional company. Golden Boy is a media and entertainment brand committed to making fighting entertainment more accessible and affordable. The company’s in-house production team develops creative original programming, holds the exclusive rights to top boxers, and has promoted some of the biggest and highest-grossing events in the history of the sport. Now, Golden Boy is one of the most successful boxing entertainment companies in the world and shapes the future of boxing for fighters and fans alike.

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